Crisis Management: Ass Division

About six months ago, I started a new job. This is my 5th new job in a decade (not including freelance gigs), and my 5th career since graduating college (including my stint as a dog trainer). I imagine there are people who organize their work lives in a much more orderly fashion, who choose a ladder and then climb it. But for me, “career planning” has always amounted to running towards the next glittery thing in the distance while cheerfully hollering, “Hey, that looks interesting!”

For the past several years, I’ve made my living as a copywriter and creative director in advertising agencies. Agency life suited me incredibly well, I think in part because my first love – and career – was the theatre. I felt right at home with advertising’s lack of boundaries, intense emotions, freewheeling creativity, grueling hours, and sexual energy. But in the summer of 2015, a new opportunity presented itself: challenging, complex, well-organized, and, not to put too fine a point on it, highly compensated.

My new job is very different from my old job, from the way the company is structured to the kind of work I do. I’m out of my comfort zone in a lot of ways, and one change that’s rocked my world significantly is the way women dress. There’s no formal dress code, but there is an unspoken expectation that your shit will be TIGHT around here, and that means knowing how to walk in heels, statement necklaces, actual outfits and, in most cases, a Cartier tank watch.

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Jackie Kennedy and her tank watch. The definition of having your shit tight.

My shit, to put it bluntly, is not tight. I am the sort of person who used to dress herself out of the costume shop at school. I never learned how to walk in heels, unless you count a Dansko clog as a heel, which, let’s be honest, no. At the last ad agency where I worked, I once wore a bathing suit cover-up as a dress. It was navy blue cotton and I paired it with brown flip flops and a wooden bead bracelet. I sort of felt this made it “a look.”

It’s not just the clothes, of course. The women I work with now were once the sort of girls who wouldn’t have sat with me at lunch in high school. We would not have lived together in college, or even gone to the same parties. If advertising is populated with a vast number of former theatre majors (or people who were theatre major-adjacent), my new industry is where sorority sisters and marketing majors come to work after b-school or a stint as a speech writer in Washington. They are gorgeous. They speak multiple languages. They are so brilliant it makes my head hurt. I spent my first month at this job terrified of them, but now I am simply in awe of their talent and generosity. And I won’t lie, inside of me there will always live a nerdy girl wearing a CATS t-shirt who knows all the words to Evita, and she is amazed and thrilled to be included among this flock of swans.

So I’ve been working on getting my shit, if not tight, then tighter, which in the warmer weather translated into a rotation of sheath dresses, all purchased from Lands’ End (thank you Lands’ End, for your easy-to-parse Wear to Work collection) paired with Tieks in a variety of colors. I inserted the diamond stud earrings my mother gave me for my 18th birthday, re-learned how to apply eyeliner, and bought a very fancy handbag (ok, it’s a backpack, but it’s a TUMI, damn it).

When the weather grew colder, I found myself with exactly zero things to wear. Apparently, my winter wardrobe for the past several years has included jeans, drapey scarves, furry moon boots, and long sleeved t-shirts. (Before I cleaned out my closet I had, no exaggeration, 17 long-sleeved black t-shirts plus one grey one. I guess I was feeling adventurous the day I purchased the grey one.) In a single very expensive afternoon I traded my sleeveless sheaths for a collection of wooly sack-like dresses and tunics from Eileen Fisher. They’re all pretty much shaped the same, except the dresses hit at calf length, while the tunics graze the tops of my thighs. I love them, because they feel like I’m wearing a woobie but look expensive and grown-up.

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This is a dress.

 

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This is a tunic.

And so one recent morning I was off to call on clients in an adjacent state. The meeting was at 10am, the car was coming to fetch me at 7:30. I enjoy mornings like this, rising early to shower and fuss around a little, getting the phone call that my driver has arrived, climbing into the back of the black town car and checking my email. It feels like I am starring in a movie about a sophisticated business lady who is doing business. On this particular morning, I was wearing black stockings, black boots, and a navy blue Eileen Fisher sack dress, and I was feeling quite fine as I kissed my husband and daughter goodbye and sassed myself down to the lobby.

My meeting was at a sprawling corporate campus, and at 9:50 on the dot my driver pulled up in front of the appropriate building. I left my coat in the car, grabbed my laptop, and climbed out of the backseat, where I caught a glimpse of my reflection in the plate-glass doors of the lobby and realized, with icy cold horror, that I was not in fact wearing the navy blue sack dress, but instead had grabbed the navy blue sack tunic.

I was standing on the corporate campus of one of the world’s most conservative companies, about to pitch a piece of business worth millions of dollars, and I had forgotten to put on pants.

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Hi! Which way to the conference room?

The first rule of crisis management, as I understand it, is to assess just how big a problem you have on your hands. I could see in the plate-glass window that my actual crotch wasn’t showing, so this was a plus. I carefully turned around to look at my bottom, which was also covered. Sort of. Not by a lot, but there was no discernible cheek showing.

My natural instinct was to climb right back in the car, tell the driver to floor it, and email everyone to tell them there was an accident on the highway and I was stuck in traffic and I’d dial in and do my presentation from the car. But I also recognized that this is not what the women I work with would do. The women I work with, with their shiny hair and unflappable poise, wouldn’t let a little thing like lack of pants get in their way. Pants or no pants, they’d look at their tank watch and know it’s go time.

To paraphrase Dirty Harry, this is the kind of moment where you’ve gotta ask yourself one question: “Is my shit tight?”

I walked in with my head held high and my ass blowing in the breeze. I presented the hell out of that pitch. My shit has never been so tight, and I also should mention that I don’t wear panties under stockings because I hate how bulky they feel, so when I say my ass was on the line I am being completely serious.

This is how we grow, I guess. This is how we change. We dance like nobody is watching. We love like we’ve never been hurt before. We sing like no one is listening. And we pitch like we have pants on.

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How do you do what you do, every day?

I received this letter from a young woman who’s at the beginning of what I’m certain will be a big life in advertising. With her permission, I’m replying here.


Dear Stefanie,

What does a female need to do to have her name remembered in this business by the males she works with every day?

I thought it was something like “work really really hard,” “do really really good work that continues to make the wall and the pitches and the CCO’s desk.”

I read that it was to “lean in,” or “keep your hand up.”

I figured maybe “work the weekends,” “go in early / stay late” couldn’t hurt. And that “volunteer to work on this” would only yield positive results.

I even thought maybe the most basic, “introduce yourself” and “say hello in passing” might be totally valid ways. Seems sensible?

How is one expected to be motivated to keep doing the good work when if she does, a male writer is “accidentally” given the credit?

Or when she’s told, “He keeps forgetting you’re on this pitch. It’s weird. But I remind him and he thinks it’s really cool you want to help” ? Help? No, I want to win.

Who do you look to when there are literally no females in higher creative positions in your place of employment?

How do you do it? I’m sincerely asking. Is the answer simply “more”? More time, more work, more handshakes?

It makes me feel really sad. And sick. And then I wonder if my name was only remembered in the first place because I really liked to bake cookies in college. And that makes me sadder.

Sad Mad Woman

Dear Sad Mad Woman,

I have been obsessively thinking about your letter and how to answer you. In no small part because it could have been written by a 22-year-old me, just staring to make her way in the world and almost wholly unprepared.

You say it makes you sad. It used to make me furious. Probably sad is better, because you won’t ever find yourself having to live down a reputation for being “inappropriately angry,” “scary,” “dramatic,” and “overly emotional.”  You also won’t have the humbling experience of realizing it’s all true, and learning a new way to be.

I’ll tell you what I know. I’ll also tell you that I learned what I know from Cheryl Strayed, Anne Lamott, Tina Fey, Marie Forleo, Sheryl Sandberg, Janet Kestin & Nancy Vonk, Rebecca Solnit, and Naomi Dunford. So I did learn from the best.

This chart.

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Things you can’t control include: how other people behave, how other people treat you, what other people think of you, the weather, the past, who you are related to, your sexual preference, and everything you don’t acknowledge. Also, the laws of physics and the fact that the cat will immediately kick litter all over the floor immediately after you vacuum. Because cats are assholes.

Things you can control: your behavior and how you respond to the behavior of other people. It may not sound like a lot, but includes everything from who you spend time with to how you develop and use your talent to whether you make it a habit of flossing every night.

You can’t control who remembers your name or who takes credit for your work. Only how you respond to it.

Youth is prized. Immaturity isn’t.

I once read that there is no such thing as a neutral woman. Every choice we make — long hair or short, makeup or bare face, long nails or short, manicure and pedicure or natural, skirt or pants, length and kind of skirt, bra or no bra, and on and on — every one of these choices telegraphs something. I’m feeling it pretty acutely myself lately, and often stand in front of my closet, asking myself, “What do 46-year-old grown-up ladies wear?” I’m still figuring it out, but I’ve decided it’s not the plaid dress I’ve had since 1998.

https://www.etsy.com/listing/241175950/vintage-1980s1990s-jodi-kristopher?ref=market

Vintage. Like me.

I guess what I’m saying is, take inventory. Are you dressing and styling yourself to look like someone who ought to be taken seriously? How do the people in your office present themselves? Do you mesh with the vibe? Do you look like someone they’d happily put in front of clients? I’m not saying you need to wear a nice pantsuit (unless a nice pantsuit is your thing) or be anything other than unique yourself, but you do need to ask what story you’re telling about yourself with your choice of clothes, hair and makeup. Who do you look like? I know I probably sound like a traitor to post-feminism, but you know what? If you show up at the meeting in a dress that looks like a shirt and you forgot your pants, they STILL may not remember your name but you can be certain they will remember your fanny.

Don’t lean in so far you fall over.

Look, it’s not worth it to work harder and harder and longer and longer and lean in and raise your hand and then suddenly wake up one day to realize you’re 40 and your asshole cat is dead and you haven’t taken a vacation in 11 years. It’s just not.

You need to go home. You need to read and knit and do whatever else it is you want to do. You need a way to recharge your battery and meet people who are not people in your office. You need to have a life. And yes, the hours in our industry are notoriously brutal. But the trick is, only work that hard when it matters. On a pitch? Work until you drop, sure. A launch, a deadline…all good reasons to put in the hours. But on a regular basis, showing up and staying late just for the sake of being there isn’t worth it.

As for volunteering to work on projects — do your own time. Unless you bring something vital to the table that no one else can bring, like the pitch is for a knitting business and you’re the only knitter in your office (Do you even knit? I seem to think so.) Otherwise, let the assigned team do the job they were assigned to do, and YOU go home. Or better yet, to dance class or whiskey tasting club or to dinner with a skier you met at the farmer’s market over the weekend. You need to live a whole life.

That said, in some situations it is good to be generous and ask if you can help. Not in a way that seems like you are hovering or trying to edge in on anyone’s territory, but if someone looks like they’re drowning or the pitch team is being run ragged, go ahead and ask if you can lend a hand.

http://www.marymaxim.com/free-chunky-blanket-crochet-pattern.html

I wish I could knit, then maybe I’d stop spending all the money on fancy Pottery Barn throws.

Don’t apologize.

Unless you are wrong, of course. Then apologize quickly, humbly, and with sincerity. I’m talking about things like “Sorry but, I had an idea?” “Sorry but, I think maybe I disagree with you?” “Sorry, I know how busy you are, but could you review this copy?”

I don’t know if you do this, but if you do, stop. As one of mentors advised me, “Just be normal” and say what you mean: “I have an idea…” “I disagree with you and here’s why…” “Please look over this copy and let me know what you think by the morning…”

You do not have to apologize for showing up and doing your job well. You don’t have to apologize for your thoughts, your talent, or your opinions. You have nothing to be sorry for.

Don’t bake.

I am going to assume you no longer bake things and bring them to the office. But if you do, stop today. You can bake for your friends, your family, your boy/girlfriend, me, and your children, should you decide to have some. Do not bake for your workplace. You are not anyone’s mother, girlfriend, daughter or roommate at work. You don’t want them to remember you by your cookies.

Don’t sit on the floor.

Do you do this? There are no chairs left in the room so you sit on the floor? Stop it. Sit at the table or if there are no seats left, stand close by — not at the edges of the room and not in the corner.

http://www.johnnylovesjune.com/collections/canvas/products/corner-where-nobody-puts-baby

“Stop interrupting me.” “I just said that.” “No explanation needed.”

Internalize this powerful advice from Soraya Chemaly: http://www.alternet.org/words-every-woman-should-know

“We’ve met before…”

This comes in handy when someone doesn’t remember you. Do NOT let anyone get away with pretending they don’t know who you are. Remind them, with good humor, that you’ve met, and where, and when. Do this every time they forget you.

Believe people when they show you who they are.

That male copywriter who “accidentally” got credit for your idea and didn’t correct the mistake? He’s a thief. Remember that for all your future interactions with him. He will take credit for your work, he will not pull you into the meeting or support you. Let that inform all your future interactions with him. I don’t mean you should be rude or hostile to him, or gossip about him. But don’t give him anything — no favors, no ideas, no help, no support. And protect your work against him.

Keep your cool.

If you need to cry, go somewhere private. If you feel yourself getting flustered or losing your temper, excuse yourself. When this happens to me, I sometimes pretend my phone is ringing and I have to take a call, and I put a worried look on my face, apologize for the interruption, and leave the room to collect myself.

Find an ally. Or many.

There may not be any senior women creatives in your agency, and that’s awful. But there is the 3% conference, AWNY, and all these women. Go to conferences. Reach out via email. Build a network.

And after all of this, there will still be some people who don’t remember your name, don’t acknowledge your contributions, and forget you are on their pitch. Time is not the answer, working harder is not the answer. Boundaries, respecting yourself, doing amazing work, taking credit for what’s yours (and being generous with credit to anyone who collaborated or helped you), refusing to be forgotten, reminding them that they DO know you, that you’re NOT sorry, and you are NOT going anywhere, this is where you start.

Always,

Stefanie